Add tox.ini file
* Factor out `commands` for most environments using {envname} substitution to
build pytest commande.
* Positional arguments are passed on to `pytest` (others may also be passed
after a `--`).
* Set PATH env variable for tests requiring PostgreSQL.
* Also added a `doc` target to build the book.
Also update .hgignore exclude .tox directory (where virtualenvs will be
created and cubicweb.egg-info created by sdist command).
Closes #5447161.
\.svn
^build$
^dist$
\.egg-info$
^.tox$
\.pyc$
\.pyo$
\.bak$
\.old$
\~$
\#.*?\#$
\.swp$
^doc/book/en/apidoc$
\.old$
syntax: regexp
.*/data.*/database/.*\.sqlite
.*/data.*/database/.*\.config
.*/data/database/tmpdb.*
.*/data/ldapdb/.*
^doc/html/
^doc/doctrees/
^doc/book/en/devweb/js_api/
^doc/_build
^doc/js_api/
data/pgdb/
data.*/pgdb.*