[tox] Do not install package in "develop"
This might shadow so packaging issues.
And user can still pass --develop to tox.
usr/lib/python2*/*-packages/cubicweb/dataimport/
usr/lib/python2*/*-packages/cubicweb/server/
usr/lib/python2*/*-packages/cubicweb/hooks/
usr/lib/python2*/*-packages/cubicweb/sobjects/
usr/lib/python2*/*-packages/cubicweb/schemas/
usr/share/cubicweb/migration/